Frozen custard company apologizes for promoting “National Pro-Life Cupcake Day”
Kopp’s Frozen Custard, which has three restaurants in the Milwaukee area, apologized on Monday for promoting its “Hey Cupcake” custard flavor in connection with the Oct. 9 day, which was founded by an anti-abortion group called Cupcakes for Life.
“Linking ‘National Pro-Life Cupcake Day’ with our long-running flavor ‘Hey Cupcake,’ was an oversight on our part and an honest mistake,” read a statement posted to Kopp’s Twitter account. “It was never our intention to get political and appear as though we have taken a side in this ongoing debate.”
Of course by “not” taking a side, they did take a side. I mean, they caved to people triggered over a flavor,
In the statement, Kopp’s pledged to “be more diligent in reviewing … any flavors we may link to a national holiday.”
Good grief